Saturday, February 07, 2026

Speak, Memorably: The Art of Captivating an Audience

Speak, Memorably: The Art of Captivating an Audience by Bill McGowan

Most meetings today are boring. The presenter drones on, regurgitating details from the powerpoint. There is something important to disseminate, but it is not done in an interesting manner. How do we make it better? We need to pay attention to details in how we communicate. Keeping slides sparse with visual data maintains greater interest. The speed of discourse should be measured and focus on clean language. Eliminate filler words, jargon and redundant speech. Use humor and storytelling to grab attention. Focus on presenting the key message in a concise, straightforward format. The book provides additional details on how best to present, complete with stories of successes and failures (often coming from the political arena.)

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