The Sense of Style: The Thinking Person's Guide to Writing in the 21st Century

Writing is a complex endeavor. The author has some ideas that they want to communicate to others. However, the words are only symbols for the thoughts created in a specific point in time. A reader may have a different background than the writer and not understand things in the same way as an author. Successful writing succeeds in allowing a reader to understand what the author wanted to communicate. 

There are many literary devices that can both help and hinder communication. Using a language that the audience can easily understand is helpful. Needlessly defining words or defining too much can created problems. (A scientist may frequently use an abbreviation in their work, but a reader would not know what it meant.) Excessive use of flowery language can make a work tedious. Picking words that sound closer to their meaning can make reading more enjoyable.

The English language does not have a governing body. Proper English is the language that people understand. Many pedantic rules or just interpretations by a few vocal people. If you are writing to an audience that is concerned about these rules, follow them. If not, there is no need. Some of these rules, like prohibitions on split infinitives came about by comparing English to Latin. Other arose when the due to poor understanding of grammar itself. Many "rules" from the sticklers will make language sound unduly formal and stilted. There are other common mistakes that do interfere with understanding. Poor punctuation can confuse meaning. (Unfortunately, the rules of punctuation - especially quotes and commas - can result in confusing language.)

The Sense of Style does a good job of focussing on the proper use of style. Pedantic rules often make writing worse. Understanding the audience is key to success. Looking up a word or a rule is the best way to understand whether or not it should be used. Some "poor writing" has near universal approval. Others may be commonly used, but are are obviously malapropisms. The acceptance of stylistic rules is always evolving. A writer can use style guides to help focus a style, but must continue to focus on the current audience.